Celebrities

Rob Dyrdek Net Worth: How the Skateboarder Turned TV Star Became a Multi-Millionaire

An image of Rob Dyrdek
Rob Dyrdek Net Worth: How the Skateboarder Turned TV Star Became a Multi-Millionaire/PHOTO COURTESY: Instagram

Rob Dyrdek is a name that many people associate with skateboarding, but he is much more than that.

He is also a successful entrepreneur, actor, producer, and TV personality who has amassed a fortune of $100 million.

How did he achieve such a remarkable feat?

Let’s take a look at his journey from a teenage skateboarder to a multi-millionaire media mogul.

How is Rob Dyrdek so rich?

Rob Dyrdek started his professional skateboarding career at the age of 16 when he moved to California and joined the DC Shoes team.

He quickly became one of the most influential and innovative skaters of his generation, winning numerous competitions and setting several world records.

He also founded his own skateboarding company, Alien Workshop, and later created Street League Skateboarding, a competitive league that offers a $1.6 million prize.

However, skateboarding was not the only source of income for Dyrdek.

Rob also ventured into the entertainment industry, where he showcased his charisma and humor.

He made his acting debut in 1986 as a stunt double for Josh Brolin in the movie Thrashin’.

He then starred in several MTV reality shows, such as Rob & Big, Rob Dyrdek’s Fantasy Factory, and Ridiculousness.

These shows were hugely popular and ran for several seasons, earning Dyrdek millions of dollars in salary and royalties.

Dyrdek also used his fame and platform to launch various businesses and brands related to skateboarding and youth culture.

Some of these include DC Shoes, Rogue Status, Wild Grinders, Black Feather Whiskey, CCCXXXIII, Superjacket Productions, and Dyrdek Machine.

He also invested in several tech companies, such as Nest, Blue Bottle Coffee, and Ultracast.

He also created the Rob Dyrdek Foundation, which builds skateparks in low-income areas.

What companies does Rob Dyrdek own?

Rob Dyrdek owns or co-owns several companies through his venture studio, Dyrdek Machine.

According to its website, Dyrdek Machine is “a one-of-a-kind venture studio that systematically co-creates consumer brands with celebrities and entrepreneurs.”

Some of the brands that Dyrdek Machine has co-created or invested in are:

  • Black Feather Whiskey: A premium American whiskey brand that celebrates the spirit of adventure.
  • CCCXXXIII: A luxury lifestyle brand that offers handcrafted products made with the finest materials and craftsmanship.
  • Momentous: A nutritional supplement company that provides clean and effective products for athletes and health-conscious consumers.
  • Ultracast: A premier platform that delivers immersive 360-degree live video experiences to fans around the world.
  • Chemistry Holdings: A product creation company that specializes in developing innovative solutions for health and wellness.
  • Superjacket Productions: A full-service media production company that creates shows like Rob & Big, Rob Dyrdek’s Fantasy Factory, and Ridiculousness.

How much is Rob on Ridiculousness worth?

Ridiculousness is one of the most successful shows on MTV, featuring viral videos with hilarious commentary from Rob Dyrdek and his co-hosts Chanel West Coast and Steelo Brim.

The show has been airing since 2011 and has produced over 500 episodes.

Rob earns $140,000 per episode of Ridiculousness.

That means he has made over $70 million from the show alone.

How much does Chanel West Coast make per episode?

Chanel West Coast is a rapper and TV personality who rose to fame as Rob’s receptionist on Rob Dyrdek’s Fantasy Factory.

She then became a co-host on Ridiculousness, where she is known for her distinctive laugh.

She has also appeared on other shows like Love & Hip Hop: Hollywood and Wild Grinders.

Chane has also released several songs and albums, such as America’s Sweetheart9.

Chanel West Coast makes an estimated $142,050 per episode of Ridiculousness.

That is slightly more than her fellow co-host Steelo Brim, who reportedly makes $140,000 per episode.

With the show currently on its 25th season and releasing more than 35 episodes in each season, it is no surprise that Chanel has amassed a net worth of $3 million.

Chanel West Coast net worth

An image of Chanel West Coast
A picture of Chanel West Coast/PHOTO COURTESY: Getty Images

Chanel West Coast’s net worth is estimated to be $3 million.

However, we are inclined to believe that number could be higher.

It has been reported that her salary per episode is $142,050; however, that number has not been confirmed by a reputable source.

Chanel West Coast’s net worth is derived from her multiple sources of income, such as her TV appearances, her music career, and her endorsements.

She has also launched her own clothing lines, such as Valleywood and LOL Cartel.

She has also collaborated with other brands, such as ShoeDazzle and LYB Cosmetics16.

Rob Dyrdek’s wife

An image of Bryiana Noelle Flores and her husband Rob
Bryiana Noelle Flores and her husband Rob/PHOTO COURTESY: Instagram

Rob Dyrdek’s wife is Bryiana Noelle Flores, a model and entrepreneur.

She was born on July 21, 1991, in Salinas, California.

She is of Filipino, Chinese, Spanish, Cherokee, and Blackfoot descent.

Bryiana was diagnosed with a life-threatening disease when she was young, but she overcame it and pursued her dreams of becoming a model.

She won the Miss Teen of the Nation in 2008 and Miss California Teen in 2010.

She also became the Playboy Playmate of the Month in September 201317.

Rob and Bryiana met in 2013 through a mutual friend.

They started dating in 2014 and got engaged in April 2015 at Disneyland.

Rob proposed to her on stage during the Aladdin show, riding an elephant and presenting her with a ring.

They got married on September 19, 2015, in a lavish ceremony attended by their family and friends.

They have two children together: a son named Kodah Dash, born on September 9, 2016, and a daughter named Nala Ryan, born on December 29, 201720.

Steelo Brim’s net worth

An image of Steelo Brim
Steelo Brim’s net worth/PHOTO COURTESY: Facebook

Brim is an American TV host, actor, podcaster, and creative producer.

He is best known for being a co-host on Ridiculousness with Rob Dyrdek and Chanel West Coast.

He is also the co-creator and executive producer of the MTV show Basic Math.

Steelo Brim has also appeared on other shows like Teenage Mountain Lion and Orange Drive.

He has also voiced the character of Meaty on Wild Grinders21.

Steelo Brim’s net worth is estimated to be $3 million.

His income is attributable to his successful career as a TV host, actor, podcaster, and creative producer.

He reportedly earns $140,000 per episode of Ridiculousness, which is the same as Rob Dyrdek.

He also makes money from his podcast Wine and Weed with Chris Reinacher23.

Tony Hawk’s net worth

Tony Hawk is a legendary skateboarder who is widely considered to be one of the most influential and successful pioneers of modern vertical skateboarding.

He is also an entrepreneur, author, philanthropist, and video game icon.

He is best known for completing the first documented 900, a trick involving two-and-a-half mid-air revolutions on a skateboard.

Tony is also the founder of the Tony Hawk Foundation, which builds skateparks in low-income areas.

Tony Hawk’s net worth is estimated to be $140 million.

He has made most of his money from his skateboarding career, his sponsorship deals, his video game franchise, his media appearances, and his business ventures.

He has been sponsored by brands like DC Shoes, Birdhouse Skateboards, Quiksilver, Activision, Vans, and McDonald’s.

Tony has also created his own brands like Hawk Clothing, Tony Hawk’s Pro Skater, Tony Hawk’s Boom Boom HuckJam Tour, and Tony Hawk’s RIDE Channel26.

Rob Dyrdek billionaire

Rob Dyrdek is not a billionaire yet, but he is well on his way to becoming one.

He has a net worth of $100 million, which makes him one of the richest skateboarders in the world.

He has diversified his income streams by creating multiple businesses and brands related to skateboarding and youth culture.

Rob has also invested in several tech companies that have high growth potential.

Rob Dyrdek’s billionaire status may depend on how well his venture studio Dyrdek Machine performs in the future.

Dyrdek Machine claims to have generated over $450 million in combined value for its portfolio companies.

If Dyrdek Machine can continue to co-create or invest in successful consumer brands with celebrities and entrepreneurs, Rob Dyrdek may soon join the billionaire club.

Rob Dyrdek age

Rob Dyrdek was born on June 28, 1974, which makes him 49 years old as of August 2023.

He started skateboarding when he was 11 years old and turned pro when he was 16 years old.

He moved to California to pursue his skateboarding career and joined the DC Shoes team.

Rob Dyrdek has been active in the skateboarding scene for over three decades.

He has won numerous competitions and set several world records.

He has also founded or co-founded several skateboarding companies and events, such as Alien Workshop, Street League Skate

Conclusion

Rob Dyrdek is a skateboarder who has turned his passion into a profitable empire.

He has a net worth of $100 million, which he has earned from his skateboarding career, his TV shows, his businesses, and his investments.

He is also a philanthropist who supports skateboarding in low-income areas.

Rob is married to Bryiana Noelle Flores, a model and entrepreneur, and they have two children together.

Rob Dyrdek is an inspiration for anyone who wants to pursue their dreams and make them a reality.

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